'Ben Winston' - Director and Producer

Ben Winston is a very popular director, best known for his work on T.V documentaries, such as 'one direction- one year in the making', and he has also directed, produced and co-writtern 'The Brits' with good pal James Cordon for the past three years. He was also specially asked by the royal family to travel around the world for nearly a year with Sir Gary Barlow, in order to make the 'Sing' With the commonwealth band for charity. Why i am interested in him is because he has recently produced and Directed, not only '1D this is us' the one direction Movie, but the last two Music video's of their latest singles from their third album.

One direction, as you probably know are the worlds biggest boy band of yet, and have took not only Britain and America by storm, but the whole world, and Ben Winston has done his best in promoting them and their music through their latest videos.

After watching 'Story of My Life' and ' Best Song Ever' i can see how much of a great Director Winston is. During Best song ever, he shows them in a completely new element, showing them as actors, and creating the comedy sketch at the beginning, which no other boy band has ever been seen to do.

I like to use Ben Winston as inspiration, suing one direction video 'Story of my life' as my reason for this. The video, that Ben Winston has created includes performance, and narrative in a completely new style. He has shown the boys in yet again new light, and a more emotionally connected view of them.

In the video, we see old family photos of when One Direction were younger, and then Ben winston has re-created that exact photo but with the people as they are now in it. I love the narrative this pulls out of the song, and how it resembles a whole new meaning of the song. In my music video i want to be able to create emotion and understanding through my use of shots, and how i edit them together.
Ben Winston has managed to show what could be seen as cheesy boy band with a potential cheesy song, in a mature view that you can connect with and shows how they've grown from there past music videos, even though they are still in fact five young boys.

I want to be able to do this with my Artist, even though Jack is a young artist trying to break through, i want him to be taken seriously and for his music and the music video to be emotionally portrayed and understood.